SEO
Positioning your brand in web searches.
SEO (Search Engine Optimization) includes all strategies and non-paying practices aimed at increasing the visibility of a website or an e-commerce by improving its position in search engine rankings. These practices are numerous and cover different aspects of a website: optimizing the structure of the site, HTML code, text content, management of backlinks (which from other sites point to your site) and outbound links (which from your site point to others). Since Google is by far the most widely used search engine in the world, most of the SEO activities relate to the study of Google’s algorithm and its periodic updating, however, to get more coverage, it is useful to optimize your presence on other browsers such as Bing. I take care of optimizing your website for search engines, carrying out both on-site and off-site optimization in order to improve the ranking of your site on search engines and guarantee you more traffic and conversions.
Main Benefits of Investing In SEO
1.
High Visibility With Minimum Expense
2.
Improving Search Engine Ranking
3.
Increasing Website Traffic
4.
Increasing Brand Credibility
5.
Content Marketing Support
6.
Improving Lead Generations And Partnerships
1.
High Visibility With Minimum Expense
2.
Improving Search Engine Ranking
3.
Increasing Website Traffic
4.
Increasing Brand Credibility
5.
Content Marketing Support
6.
Improving Lead Generations And Partnerships
SEO Services
Keyword Research & SEO Strategy
The essential step in SEO strategy is choosing keywords. In fact, ranking on the most relevant keywords for your target audience is critical to increasing your rankings for specific search terms. I select new keywords or review keywords for which your website currently ranks, to build a keyword list tailored to your website and the competitive landscape.
Link Building
Backlinks are not only a key component to ranking higher in search results, but also a very effective tool to expand your business. However, this component is often abused by many companies who prefer to focus on the quantity of backlinks rather than relevance to their business. I take care of building and managing your backlinks and connections to many high quality and relevant websites for your business.
Technical SEO
Google’s new algorithm, active since May 2021, has made user experience central to optimizing a website or e-commerce. In particular, aspects such as page load speed, responsiveness, UX, mobile usability and security become especially important. I work on optimizing these aspects and fixing bugs to allow your site to rank better in searches.
On-Page SEO
On-page SEO is the activity of optimizing all the elements within the web pages of a site to improve the website’s position in search engines. The main elements to be optimized are: keywords, titles, meta descriptions, URLs, texts, multimedia content, internal links, but also readability and usability. I take care of optimizing all the key elements of your website or e-commerce to improve its ranking on search engines.
Off-Page SEO
Off page SEO is the reference to all the optimizations you can do outside your website or e-commerce to increase its search engine ranking. Off-page optimization is crucial to establishing brand credibility and increasing online exposure. I leverage social media marketing, link building and influencer marketing to generate qualified links, positive reviews and better search engine rankings.
Local SEO
Local SEO allows you to position your business on search engines so that you are visible to potential customers when they conduct local searches related to the products and services you sell. I optimize and improve your GMB profile and its search engine ranking, and manage your online reputation to grow your local following.
E-commerce SEO
SEO optimization is a key part of your sales strategy. It allows you to strengthen the digital presence of your online store and expand your market. I take care of optimizing your store on search engines, selecting keywords, optimizing product descriptions, page content, titles, meta descriptions, multimedia content and link building.
Other Sales Channels SEO
Differentiate your brand on Amazon, eBay, Aliexpress and other marketplaces and get found by millions of customers. I optimize your product listings on Amazon, eBay, Aliexpress and many other sales channels. I maximize ad placement and implement SEO strategies to increase your products’ visibility on the most common marketplaces.
Content Writing
Search engines prefer a website that adds new and relevant content on a regular basis. I work to produce SEO-friendly content for your website, whether it’s creating blog posts to share or optimizing your service and product pages with relevant content for your business.